Account Manager

• Own, develop and execute a growth marketing strategy with our strategic partners, including marketplaces, property managers, mastermind groups, and affiliate and referral programs.
• Oversee end-to-end campaign programs, including creative briefs, operational processes, execution and evaluation to increase lead quantity and quality among key channel segments.
• Execute marketing programs 3-4x per quarter (i.e. email, event, sponsorship, content, social media) to support outbound/inbound lead development for the partnerships channel.
• Deploy tests/pilots to drive the most effective CAC through a variety of new growth marketing and partnerships initiatives.
• Own the tracking, payout, and reporting frameworks for channel partners and internal stakeholders.
• Analyze partner performance to inform and evolve our partnerships channel strategy. Maintain strong relationships with channel partners and key stakeholders.
• Manage the partnership channel’s day-to-day activities for lead generation and revenue opportunities.
• Collaborate regularly with partners and their Kiavi account team account management tasks for channel partners (i.e. attend check-in meetings, collaborate with partners on marketing deliverables, lead working groups as necessary, etc.).
• Collaborate, develop, and execute partnership marketing campaigns (i.e. co-branded promotions, case studies, webinars, events, blogs, etc.).
• Provide monthly partner reporting and review and approve monthly payouts via internal processes and PartnerStack.
• Work with stakeholders to establish the reporting, data and tracking for the partnerships channel to reconcile reporting to the larger organization.
• Work cross-functionally with Marketing, Sales, RevOps, Operations, Legal, Product, Engineering, and FP&A.

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