Product Marketing Manager
HP France
full-time
Posted on:
Location Type: Office
Location: Spring • Texas, Washington • 🇺🇸 United States
Visit company websiteSalary
💰 $105,050 - $161,800 per year
Job Level
SeniorLead
About the role
- Own go-to-market strategy and product positioning across the consumer PC portfolio
- Define value propositions and KSPs to guide launch and campaign strategy
- Create messaging frameworks and marketing assets including digital, print, and video to support global execution
- Collaborate cross-functionally with product, market and category teams, marketing insights, and agencies
- Partner cross-functionally to pilot and train AI tools for messaging development
- Leverage qualitative and quantitative research to inform product development and marketing strategies
- Work with external partners (e.g. Intel, AMD, Microsoft) on co-marketing initiatives and product integration messaging and asset creation
Requirements
- Four-year or Graduate Degree in Marketing, Communications, Business Administration, or any other related discipline or commensurate work experience or demonstrated competence.
- Typically has 7-10 years in product or brand marketing, ideally in consumer tech.
- Strong communicator with a strategic mindset, experience in global launches, and a passion for translating technology into compelling stories.
- Ability to thrive in a fast-paced environment with multiple stakeholders.
Benefits
- Health insurance
- Dental insurance
- Vision insurance
- Long term/short term disability insurance
- Employee assistance program
- Flexible spending account
- Life insurance
- Generous time off policies, including;
- 4-12 weeks fully paid parental leave based on tenure
- 11 paid holidays
- Additional flexible paid vacation and sick leave
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
go-to-market strategyproduct positioningvalue propositionsmessaging frameworksmarketing assetsdigital marketingprint marketingvideo marketingqualitative researchquantitative research
Soft skills
strong communicatorstrategic mindsetability to thrive in fast-paced environmentcollaborationcross-functional teamworkpassion for storytellingstakeholder management
Certifications
Bachelor's DegreeGraduate Degree