Frontend Engineer

• Reporting to the Director of Digital Experience and Design, the Web Developer & Analyst strengthens the university’s online presence through front-end development, website maintenance, the integration of SEO best practices and data-driven content optimization.
• The Developer is responsible for maintaining a user-centered, high-performing web experience that advances institutional marketing and engagement goals, while staying current on trends in web design, SEO, accessibility, and user experience.
• Execute timely website updates and development requests from internal stakeholders, maintaining high standards for accuracy and brand consistency.
• Monitor web pages for accuracy, accessibility and performance, and proactively make adjustments and optimizations as needed.
• Perform front-end development using HTML, CSS, and occasionally PHP to develop templates, enhance layouts, functionality, and responsiveness.
• Ensure all updates adhere to the university’s content governance standards and accessibility requirements (WCAG 2.1).
• Apply SEO best practices to support content contributors and improve organic visibility.
• Research content trends and deliver target keyword insights to writers to guide SEO/AEO-focused content development.
• Use SEO tools (e.g., Google Search Console, SEMrush, Screaming Frog) to identify opportunities and report on site health.
• Develop monthly website analytics reports, providing insights on site usage, engagement, and search performance.
• Support various campus stakeholders in implementing strategies to optimize digital performance and usability.
• Support the Marketing department by assisting with the improvement and maintenance of other core digital properties — internal portal, email communications platform, and related digital assets — as needed.

Web Developer, Analyst

Frontend UX Designer