Hiiya

GTM Program Manager

Hiiya

full-time

Posted on:

Location Type: Hybrid

Location: Seattle • Washington • 🇺🇸 United States

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Salary

💰 $140,000 - $175,000 per year

Job Level

Mid-LevelSenior

About the role

  • GTM planning: turn strategic goals for launches, campaigns, or new markets into clear, actionable plans with timelines, owners, and deliverables
  • Cross-functional alignment: connect Product, Marketing, Sales, CS, Legal, Finance, and Creative teams around shared goals and milestones
  • Campaign management: manage end-to-end execution of integrated programs, ensuring every workstream stays on track and every deliverable ladders up to the overall strategy
  • Process design: build and refine frameworks for how Hiya goes to market, from workbacks and approvals to lessons learned
  • Continuous improvement: host retrospectives, gather feedback, and identify opportunities to improve efficiency, collaboration, and impact across launches
  • Stakeholder communication: drive visibility and accountability with clear updates, timelines, and documentation that make it easy for teams to stay aligned
  • Risk management: proactively identify blockers, dependencies, or scope changes and help teams adjust quickly without losing momentum
  • Tools and tracking: use Asana and other project tools to organize work, document decisions, and make progress transparent to everyone involved

Requirements

  • 4-6 years of experience in program management, campaign management, or integrated marketing within a SaaS or tech environment
  • Strong understanding of GTM processes: from early planning and alignment through launch and post-launch analysis
  • Equal parts strategist and doer: comfortable driving meetings, building docs, and following through on the details that make complex programs run smoothly
  • Highly organized and proactive: able to bring structure to ambiguity and create calm in fast-moving environments
  • Collaborative and trusted: builds strong relationships across teams and levels, earning buy-in through clarity and communication
  • Confident facilitator: knows when to push for alignment, when to move forward, and when “good enough” is the right call
  • Curious and improvement-minded: always looking for ways to make GTM planning more efficient and repeatable
  • Fluent in project management tools: experienced with Asana or similar platforms for organizing work and maintaining visibility.
Benefits
  • Equity compensation
  • 401K program with 3% match through Fidelity Investments
  • Self managed vacation plan
  • 15 Paid holidays including Recharge Days
  • 100% covered medical, dental, and vision for the employee and 50% coverage for dependents
  • Flexible spending, health savings accounts and Pretax dependent day care savings plan
  • Paid parental leave
  • Voluntary Life and AD&D, and Accident insurance options
  • Employer-paid life insurance
  • Employer-paid long-term disability coverage (in qualifying states)
  • Donation Matching for a charity of your choice (up to $1,000/ year)
  • $1,000/year reimbursement in Professional Development funds

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard skills
program managementcampaign managementGTM processesproject management
Soft skills
organizational skillscollaborationcommunicationfacilitationproactivestrategic thinkingdetail-orientedcuriosityimprovement-minded