Marketing Operations

• Assist in the development and execution of marketing campaigns, including digital marketing, content creation, email marketing, and social media engagement to promote Gridware’s technology and initiatives.
• Manage the marketing tech stack including Hubspot automation workflows, email, landing pages and newsletters.
• Work closely with the sales team to align marketing initiatives with sales goals, including generating marketing qualified leads, and developing marketing collateral to support the sales process.
• Plan, coordinate, and execute both virtual and in-person events, including trade shows, webinars, community outreach, and customer engagement events, ensuring all logistics are managed effectively.
• Collaborate with internal teams, including product marketing to gather information, create promotional materials, and develop engaging content that highlights Gridware’s products and services.
• Manage and maintain the marketing calendar to ensure timely execution of campaigns and events and track key deadlines and milestones.
• Coordinate with vendors, venues, and other external partners to secure event resources and support, ensuring a seamless event experience.
• Monitor and report on event outcomes and marketing campaign performance, and website traffic while providing insights and recommendations for future initiatives based on data analysis.
• Maintain an up-to-date database of marketing contacts, media, partners, and event participants, and assist in nurturing those relationships to foster collaboration and engagement.
• Support the marketing team with administrative tasks including budget tracking, invoicing, and maintaining project documentation.

Marketing Operations Manager

Marketing Operations Director – Digital Campaign

Director, Marketing Operations – GTM Engineer

Marketing Operations Manager

Director, Marketing Operations