
Digital Content & Engagement Manager
Gloucestershire County Council
full-time
Posted on:
Location Type: Office
Location: Gloucester • 🇬🇧 United Kingdom
Visit company websiteSalary
💰 £48,226 - £51,356 per year
Job Level
Mid-LevelSenior
About the role
- Leading the development and implementation of AI-driven communication tools to enhance user experience
- Managing and optimising Adult Social Care website content, ensuring accuracy, accessibility, and engagement
- Delivering targeted digital campaigns across web, social media, and other channels
- Overseeing the Information, Advice and Guidance communications plan, working with stakeholders and partners
- Using data insights to continuously improve content and measure success.
Requirements
- Proven experience creating and managing digital content across multiple platforms
- Strong understanding of digital communications, content strategy, and user engagement
- Knowledge of accessibility standards (WCAG) and SEO principles
- Experience with AI-based tools, CMS platforms, and data analysis.
Benefits
- Flexible and agile working opportunities
- 25.5 days annual leave rising to 30.5 days after 5 years continuous service
- Option to purchase 10 days of additional leave per year (pro-rata for part-time staff)
- Family friendly employer offering benefits to help support you and your family
- Career development and qualification opportunities
- Supportive and positive working environment with regular, robust supervision
- Excellent Local Government Pension Scheme (LGPS)
- Access to our Employee Assistance Programme (EAP) that provides free, confidential, counselling and advice for employees, available 24 hours a day, online and by telephone.
- In-house Occupational Health service
- Employee discount scheme
- Cycle to Work scheme
- Links to employee networks such as Prism (LGBT+) network and the Young Employees Network.
- Gloucestershire Salary Sacrifice Green Car Scheme (T&C's apply)
- Agile working opportunities (please discuss at interview)
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
digital content managementcontent strategydata analysisSEO principlesAI-based toolsaccessibility standardsdigital campaign deliveryuser engagement
Soft skills
leadershipstakeholder managementcommunication