G2

Market Research Principal Analyst, AI

G2

full-time

Posted on:

Location Type: Remote

Location: Remote • 🇺🇸 United States

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Salary

💰 $115,000 - $140,000 per year

Job Level

Lead

About the role

  • Serves as a SME on emerging AI technology and how it is shaping other B2B software markets. Develops an authoritative view on AI and a deep understanding of what software buyers need to know to make informed buying decisions.
  • Principals on the Market Research team are primarily focused on engaging with software vendors and supporting revenue team colleagues in explaining new markets, trends, and anything related to their subject matter area(s).
  • Principals will own and continuously evolve a research roadmap for their SME focus area(s). Principals will identify new markets that have emerged and require a new category to be created, or existing categories to be adjusted, in G2’s taxonomy.
  • Collaborates with the rest of the G2 Product R&D and market facing teams to develop and deliver new types of research offerings.
  • Be a trusted advisor to team members with different experience from your own. Aid them in expanding their expertise, encourage their growth, and listen & share feedback.

Requirements

  • 7+ years of market research, analyst or experience in researching trends in how AI is shaping B2B software
  • Bachelor’s degree, preferably in related discipline - or equivalent, relevant work experience
  • Experience in designing, implementing, and deploying surveys while leveraging best practices in questionnaire development, sampling methodology, and branching logic to ensure high data quality and actionable insights.
  • Have a curiosity and desire to dig deep into trends and topics, making them accessible to software buyers
  • Extremely strong presentation and communication skills
  • Strong writing, secondary research and listening skills
  • Fast learner who can work independently
  • Proven ability to work on multiple projects simultaneously and meet deadlines
  • Focused on identifying problems with creative solutions
  • Ability to work cross functionally across different departments to deliver impact
Benefits
  • Flexible work
  • Ample parental leave
  • Unlimited PTO

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard skills
market researchtrend analysissurvey designquestionnaire developmentsampling methodologybranching logicdata qualityactionable insightsB2B software analysisAI technology
Soft skills
presentation skillscommunication skillswriting skillslistening skillscuriosityindependent workproblem-solvingcreative solutionscross-functional collaborationproject management
Certifications
Bachelor's degree