
Marketplace Optimization Manager – Marketplace Partnership
Front Row
full-time
Posted on:
Location Type: Hybrid
Location: New York City • New York • 🇺🇸 United States
Visit company websiteSalary
💰 $115,000 - $125,000 per year
Job Level
Mid-LevelSenior
About the role
- Lead SEO Strategy: Own and evolve the Amazon SEO strategy for a portfolio of high-profile beauty and wellness brands, driving visibility, keyword ranking, and conversion growth.
- Team Leadership: Manage and mentor a pod of 2–3 SEO specialists, providing guidance, feedback, and professional development.
- Optimization Execution: Oversee and contribute to the creation of SEO-optimized content across PDPs, A+ content, brand stores, and storefronts—ensuring alignment with brand voice and best practices.
- Cross-Functional Collaboration: Partner closely with creative, data, brand, and tech teams to align Amazon SEO strategy with broader eCommerce and content initiatives.
- Performance Analysis: Leverage analytics and market insights to evaluate performance, identify optimization opportunities, and inform ongoing strategy.
- Innovation & AI Integration: Champion the integration of generative AI tools (such as ChatGPT) to streamline content creation, analysis, and reporting workflows.
- Competitive Intelligence: Monitor search dynamics, category trends, and consumer behavior to proactively identify opportunities for growth and differentiation.
Requirements
- 3+ years of experience in Amazon strategy, SEO, or eCommerce strategy, ideally within beauty, wellness, or consumer goods
- Deep understanding of Amazon SEO, including keyword hierarchy, CTR and conversion levers, and competitive intelligence
- Proficiency with Seller Central and analytics platforms such as Helium10, DataDive, or similar tools
- Experience mentoring or managing direct reports, with a collaborative and empowering leadership style
- Proven experience creating or overseeing SEO-optimized content with exceptional writing and editing skills
- Strong analytical mindset with the ability to translate data into actionable insights and measurable outcomes
- Excellent verbal and written communication skills, with confidence presenting to internal teams and senior stakeholders
- Hands-on experience leveraging generative AI tools (e.g., ChatGPT) to enhance efficiency and output quality
- Strong project management skills, with a track record of driving initiatives from concept to execution
Benefits
- Health, dental, and vision
- PTO
- Summer Fridays
- Wellness and commuter benefits
- Work with a fun, consultative team of experts
- Location - headquartered in SoHo, New York City with offices in San Diego, Hamburg and Bratislava
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
Amazon SEOkeyword hierarchyCTRconversion leversSEO-optimized contentdata analysisgenerative AI toolscontent creationproject management
Soft skills
team leadershipmentoringcollaborationanalytical mindsetcommunication skillswriting skillsediting skillsempowering leadershippresentation skills