Marketing

• Drive the strategy, execution, and measurement of account-based marketing programs designed to win new business and expand existing customer relationships.
• Collaborate closely with Account Executives, BDRs, Customer Success, and Marketing teams to create personalized, targeted, and high-impact campaigns.
• Own the strategy and execution of account-based programs across various marketing channels to deliver meaningful engagement, pipeline, and revenue.
• Lead campaign orchestration in Demandbase, ensuring execution and accurate measurement.
• Develop and own ABM measurement, collaborating with Marketing Operations to analyze performance data and improve key metrics.
• Manage ABM technology partnerships, evaluating and implementing tools for targeting and reporting.
• Work with Brand and Product Marketing teams to develop tailored messaging and assets.

Account-Based Marketing Manager

Marketing Development Representative

Customer Marketing Manager

Assistant Professor, Marketing in the Global Environment

Vice President, Marketing

Lifecycle Marketing Manager