Marketing

• Develop business cases and lead the development of key strategic initiatives to expand the Precision Oncology portfolio
• Conduct in-depth analyses of markets, customer insights, and competitive dynamics to inform data-driven product and marketing strategies
• Identify, assess, and prioritize growth opportunities across multiple tumor types and stages of the patient journey
• Define product positioning, messaging, marketing mix, and awareness/education strategies for all Precision Oncology products
• Develop and implement promotional and medical education strategies across HCP and patient audiences
• Collaborate with sales leadership to develop marketing communications and tools that drive engagement and adoption
• Establish and monitor key commercial and product milestones, adjusting strategies based on performance
• Lead cross-functional initiatives with commercial, medical, market access, and R&D partners to ensure alignment on strategy and execution
• Utilize analytics to assess performance, measure ROI, and continuously optimize programs
• Serve as a strategic thought partner to executive leadership, helping shape Exact Sciences’ role in the evolving oncology landscape
• Recruit, develop, and retain top marketing talent; set clear performance expectations and foster a culture of accountability, inclusion, and high performance
• Provide coaching and mentorship to build leadership capability within the team
• Operate effectively at both strategic and tactical levels, balancing long-term planning with day-to-day execution
• Build strong relationships across the organization and externally with key stakeholders
• Uphold Exact Sciences’ mission and values through accountability, innovation, integrity, quality, and teamwork

VP, Marketing

Senior Marketing Consultant