Support demand generation and brand awareness activities in the healthcare space
Lead generation responsibilities including RFP responses
Manage events, social media posts, and digital content creation
Build, launch, and report on campaigns; track and report monthly and quarterly business results
Drive downstream marketing to improve sales team efficiency and effectiveness
Roll-up-your-sleeves role with opportunity to expand commercial skills and grow professionally
Requirements
2+ years of B2B marketing experience, inclusive of CRM management, social media, and event management in a healthcare environment
Bachelor's degree, preferably in Marketing, Business, or Healthcare
Proven track record executing innovative and multi-part events and demand generation programs
Experience building, launching, and reporting on campaigns, including the ability to track, measure, and report monthly and quarterly business results
Ability to develop, manage, and maintain multiple marketing programs simultaneously
Driven self-starter who can be trusted to do meaningful work while focusing on the bigger picture of sales team efficiency and effectiveness
Understanding of both traditional and digital channels, creativity, and market feel
Exceptional written and verbal communication and presentation skills
Strong attention to detail and ability to work in fast-paced environment
Keen interest in technology and healthcare
Nice to haves: Writing, editing, and digital content creation; Background in brand management; Market research, business development, partner management and/or basic sales experience; Experience responding to RFPs; Strong understanding of inbound/content marketing and technical sales cycle