
Brand Manager – Marketing Manager
Eli Lilly and Company
full-time
Posted on:
Location Type: Office
Location: Kuwait City • Kuwait
Visit company websiteJob Level
Mid-LevelSenior
About the role
- Lead the CFT, including medical, regulatory, sales, market access, BI&A, and CAPRA to develop and implement customer plans, launch preparations, launch readiness sessions, operational activities for CMH
- Work with various global and regional stakeholders to ensure alignment on strategy and strategic initiatives for Gulf
- Collaborate with CFT to conduct market research, competitive intelligence, and customer insight gathering to shape brand positioning and go-to-market strategies.
- Collaborate to develop TL Mapping and Engagement plans.
- Work with Corporate affairs to develop and implement environmental shaping activities based on affiliate archetype.
- Develop operational plans and TP activates that increase deep touch points, work with MCE to expand and develop SOA partnerships.
- Achieve Brand Health goals and annual targets, manage OPEX to help ensure the company achieves its annual goals.
- Prepare the field force for launch through input into training content, tools, and launch readiness initiatives.
- Monitor KPIs and adapt tactics based on feedback and performance data.
Requirements
- Bachelor's Degree (Business/ Sciences)
- 6+ years of pharmaceutical or FMCG / Consumer experience
- Ability to work across dynamic CFT
- Experience in prior Marketing Role(s), experience in mass market and pharma/consumer space is a plus
- Experience in product launch or pre-launch activities is a plus.
- Experience in leading CFT or large projects
- MBA is a plus.
- Proficient in English, proficiency in Arabic a plus.
Benefits
- Health insurance
- 401(k) matching
- Flexible working hours
- Paid time off
- Professional development opportunities
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
market researchcompetitive intelligencecustomer insight gatheringbrand positioninggo-to-market strategiesoperational planningKPI monitoringproduct launchpre-launch activitiesproject leadership
Soft skills
collaborationstrategic alignmentcommunicationdynamic teamworkadaptabilityleadership
Certifications
Bachelor's DegreeMBA