Manager

• Map trends in anime, manga, games, VTubers, J-pop and otaku culture that drive communities and influence behavior;
• Create creative territories, brand narratives and strategies using archetypes, characters, universes and otaku references;
• Develop editorial lines, content opportunities and activations to help brands engage with otaku/geek audiences;
• Support creative teams with visual, symbolic and narrative references consistent with otaku culture;
• Monitor the otaku/geek market: competitors, global benchmarks and relevant communities in São Paulo and worldwide;
• Participate in brainstorms proposing ideas aligned with the fandom’s language, humor, aesthetics and sensibilities;
• Ensure deliverables reflect authenticity and respect for the nuances of the fan community.

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