Dr. Reddy's Laboratories

Brand Manager – Consumer Health

Dr. Reddy's Laboratories

full-time

Posted on:

Location Type: Remote

Location: Remote • 🇪🇸 Spain

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Job Level

SeniorLead

About the role

  • Lead the strategic development and execution of brand plans for the Nicotinelle portfolio.
  • Responsible for driving brand growth, market share, and profitability in alignment with DRL’s mission.
  • Conduct market analysis to identify growth opportunities and consumer insights.
  • Share brand positioning from Global Marketing, messaging, and value proposition to your countries.
  • Co-Lead integrated marketing campaigns across digital, retail, and healthcare channels.
  • Successfully manage product launches and lifecycle strategies in collaboration.
  • Build reporting template & monitor brand performance through KPIs.
  • Create monthly reports and presentations for the cluster team on performance, market updates, and competitor actions.
  • Work closely with Sales, Regulatory, Medical Affairs, and Supply Chain teams.

Requirements

  • Bachelor’s degree in Marketing, Business, Pharmacy, or Life Sciences (Master’s preferred)
  • Minimum 8-10 years of experience in brand management within the pharmaceutical /consumer health industry (on OTC medicine)
  • Creativity and innovation mindset
  • Strategic thinking and analytical skills
  • Strong communication and stakeholder management
  • Results-driven and performance-oriented
  • Adaptability and cultural awareness
  • Agility
  • Autonomy (will be the only CHC people within the EUG BU)
  • Needs to master regulatory environment for drugs
  • Proven track record in launching and growing CHC brands.
  • Strong understanding of Spanish healthcare and retail market dynamics.
  • Experience in digital marketing and omnichannel strategy.
  • Fluent in Spanish and English.
  • Previous experience in Portugal business is a plus
Benefits
  • At Dr Reddy's we actively help to catalyse your career growth and professional development through personalised learning programs.
  • The benefits you will enjoy at Dr Reddy’s are on par with the best industry standards.

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard skills
brand managementmarket analysisproduct launcheslifecycle strategiesdigital marketingomnichannel strategyKPI monitoringreportingconsumer insightsSpanish healthcare market dynamics
Soft skills
creativityinnovation mindsetstrategic thinkinganalytical skillsstrong communicationstakeholder managementresults-drivenperformance-orientedadaptabilitycultural awareness
Certifications
Bachelor’s degree in MarketingBachelor’s degree in BusinessBachelor’s degree in PharmacyBachelor’s degree in Life SciencesMaster’s degree in Marketing (preferred)