Performance Marketing

• You lead and mentor the demand generation team, setting priorities, coaching on best practices, and fostering a culture of experimentation and continuous improvement.
• You design, launch, and optimize campaigns (Google Ads, LinkedIn, email, content syndication, ABM) to drive qualified leads and generate both direct and influenced pipeline.
• You own paid media budgets, ensuring efficient spend, clear ROI, and measurable revenue contribution.
• You drive data-driven decision making by running A/B tests across ads and landing pages, applying attribution modeling, and translating performance metrics into actionable insights.
• You collaborate cross-functionally to ensure campaigns align with buyer personas and revenue goals.
• You leverage AI-first demand gen tools (e.g., ChatGPT, Jasper, Optmyzr) to enhance bidding, copywriting, creative production, reporting, and automation.
• You quickly adapt to market changes, platform updates, and data trends, consistently exploring new channels and tactics for growth.
• You provide clear reporting and insights via campaign dashboards and leadership presentations, ensuring visibility into performance and impact.

Team Lead, Demand Generation

Paid Media Manager – m/f/d

Google Ads und Tracking Experte – Hybrid

Paid Search Specialist

Google Ads and Tracking Expert – m/f/d