Performance Marketing

• Design and execute end-to-end inbound marketing campaigns that harness the passion of sports communities to increase trading volumes and product adoption.
• Shape campaign materials with compelling copy writing and engaging visuals together with our internal graphic designers.
• Plan, launch, and optimize campaigns towards new and existing clients, primarily with inbound channels, to maximize ROI through compelling incentives.
• Analyze campaign performance and extract actionable insights to refine strategies, improve long-term effectiveness.
• Collaborate with CRM, Data Analytics, Product, and Brand teams to ensure consistency and synergy across all user-facing touchpoints.
• Conduct market and audience research to identify trends, behaviors, and opportunities within the sports landscape.
• Document and manage operational processes, including legal review, creative delivery, reward fulfillment, and performance tracking.
• Develop scalable frameworks for sports-driven growth and user engagement.
• Continuously optimize the campaign experience through data-backed experimentation and user feedback.
• Manage internal stakeholder communications and ensure campaign execution is timely, compliant, and aligned with objectives.

Growth Campaign Manager, Sports and Predictions

Enterprise Demand Generation Manager

Paid Media Manager

Senior Paid Media Specialist

Performance Marketing Manager

Manager, Performance Marketing, SEM