Manager

• Responsible for developing and securing market access and coverage for strategic and emerging technologies with payers and provider organizations, including commercial and private payers.
• Develops and executes business plans for payer stakeholders to advocate and remove barriers to access and ensure coverage for Coloplast procedures and devices.
• Executes US market access activities, to optimize market access, reimbursement, and commercial success.
• Oversees the development of tools to demonstrate the value of Interventional Urology portfolio of products and serves as a resource to communicate HEMA related materials/data directly to customers.
• Executes market access strategies that enable market access for platforms within Coloplast IU.
• Gathers critical voice of customer (VOC) from internal/external partners to shape value messages and tool development for the US, including value dossiers, values briefs, and economics models.
• Identifies US evidence gaps and market access requirements, provides input and closely collaborates with Marketing on product value propositions and outcomes needed to support US reimbursement and market access.
• Leading implementation of tactical planning activities required to achieve strategic coverage objectives including payer team tools, provider access tools, sales team messaging, etc.
• Identifying key health coverage needs for Coloplast platform products, working with divisional counterparts and health economics and outcomes research colleagues to determine actions required.
• Assessing coverage opportunities and challenges facing emerging technologies and commercially marketed products.
• Monitoring policy developments that impact the coverage of Coloplast products.
• Closely partners with Strategic Payers to drive two-way understanding of requirements, provide data, collaterals and programs to be leverage with Strategic Customers and when need provide direct or leveraged content knowledge through Field Reimbursement Teams.
• Educates internal colleagues on the Market Access function and its role in creating value propositions for the non-clinical stakeholder throughout the product life cycle.
• Responsible for ensuring personal and Company compliance with all Federal, State, local and Company regulations, policies, and procedures.

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