
Senior MarTech System Operations Manager
Cohere
full-time
Posted on:
Location Type: Remote
Location: Remote • California • 🇺🇸 United States
Visit company websiteJob Level
Senior
About the role
- Lead end-to-end MarTech implementations, upgrades, and integrations, ensuring alignment with business goals and GTM strategies.
- Drive digital transformation initiatives and roadmaps to modernize marketing operations, improve data integrity, and enhance cross-team collaboration.
- Develop and maintain system and data governance frameworks, drive data activation and transparency across GTM initiatives.
- Evaluate emerging technologies and tools to future-proof the MarTech stack in a rapidly evolving SaaS and AI landscape.
- Collaborate with Sales Ops to maintain seamless data flow between marketing and sales systems, enabling closed-loop reporting.
- Partner with marketing, sales, product, legal, and IT teams to align technology solutions with business needs and customer journeys.
- Develop training programs and documentation to empower teams on MarTech tools, processes, and best practices.
Requirements
- 8+ years of experience in MarTech/GTM technology product management, with a focus on transformation and scaling in B2B/B2B2C environments.
- Deep expertise with Marketo and Salesforce, including hands-on experience in connected ecosystems (e.g., CRM integrations, analytics platforms, ABM tools).
- Proven ability to lead complex MarTech projects, from strategy to execution, in high-growth SaaS or AI-driven organizations.
- Strong understanding of lead-to-revenue processes, marketing automation, and data governance.
- Proven experience designing and implementing Consent and Preference Center Management systems, with a strong understanding of GDPR, CCPA, and global data privacy regulations.
- Excellent stakeholder management, communication, and change management skills.
- Bachelor’s degree in Marketing, Business, Technology, or a related field; advanced degrees or certifications (e.g., Marketo Solutions Architect, Salesforce Admin) preferred.
Benefits
- An open and inclusive culture and work environment
- Work closely with a team on the cutting edge of AI research
- Weekly lunch stipend, in-office lunches & snacks
- Full health and dental benefits, including a separate budget to take care of your mental health
- 100% Parental Leave top-up for up to 6 months
- Personal enrichment benefits towards arts and culture, fitness and well-being, quality time, and workspace improvement
- Remote-flexible, offices in Toronto, New York, San Francisco, London and Paris, as well as a co-working stipend
- 6 weeks of vacation (30 working days!)
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
MarTech implementationsdata governancemarketing automationCRM integrationsanalytics platformsABM toolslead-to-revenue processesConsent Management systemsPreference Center Management systemsdata privacy regulations
Soft skills
stakeholder managementcommunicationchange managementcross-team collaborationtraining program development
Certifications
Marketo Solutions ArchitectSalesforce Admin