Content Manager / Strategist
Coalfire
full-time
Posted on:
Location: 🇺🇸 United States
Visit company websiteJob Level
Mid-LevelSenior
Tech Stack
CloudCyber SecurityIoTOracleVault
About the role
- Develop and execute a content strategy aligned with marketing campaigns, sales goals, and industry trends.
- Plan and create a wide range of content including blogs, white papers, case studies, guides, checklists, and website copy.
- Collaborate with subject matter experts to transform technical insights into accessible, engaging narratives.
- Optimize content for SEO to improve organic visibility and engagement.
- Partner with the Demand Generation Campaign Manager to provide assets for multi-channel campaigns.
- Create sales enablement materials such as one-pagers, customer stories, and presentations.
- Track and analyze content performance metrics to measure impact and inform future strategy.
- Use AI tools to support research, drafting, editing, and performance optimization.
- Ensure all content is consistent with brand voice, tone, and messaging guidelines.
Requirements
- Completed Bachelor’s degree from an accredited university, preferably in a related field.
- Overall 4–6 years of B2B content marketing or strategy experience .
- 1+ year(s) of content writing or related work within the cybersecurity, technology, or compliance sectors.
- Strong writing and editing skills with ability to adjust tone for different audiences.
- Familiarity with SEO best practices and digital content performance measurement.
- Experience working with subject matter experts and cross-functional teams.
- Strong organizational skills with the ability to manage multiple priorities and deadlines.
- Comfortable using AI and digital tools to improve efficiency and scale content creation.