Business Intelligence Analyst

• Market analysis. Analyze large data sets (including energy usage, geospatial data, past program participation, public and third-party data sets) to support the design, execution and monitoring of energy efficiency and demand response programs
• Data visualization. Synthesize analytics into actionable insights for marketing and client teams by developing Power BI dashboards with dynamic visualizations and mapping capabilities
• Campaign optimization. Support marketing teams in developing data pipelines and approaches to tracking customers across different systems
• Customer targeting. Support highly targeted marketing campaigns with customer segmentation, predictive models, and energy usage analysis
• Business development. Support business development opportunities by using established tools to provide client specific market intelligence and insights
• Client engagement. Present research results, dashboards, and analytics to clients and internal teams
• Collaboration. Coordinate across teams (local program teams, IT, marketing) to connect data sets and develop insights
• Tracking and reporting. Develop and maintain dashboard reporting across programs and marketing campaigns

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