Director, Audience
Black & White Zebra
full-time
Posted on:
Location Type: Remote
Location: Remote • Colorado, Florida, Illinois, New York, North Carolina, Texas • 🇺🇸 United States
Visit company websiteSalary
💰 $150,000 - $200,000 per year
Job Level
Lead
About the role
- Build, lead, and grow the engine that powers our publications
- Attract new subscribers, deepen reader engagement, and expand cross-channel reach
- Lead content teams across multiple BWZ brands and channels including editorial, video, podcasts and content marketing
- Report directly to senior leadership and play a central role in audience growth
- Shape systems that run publications, define editorial voice, and build growth engine
Requirements
- Extensive experience leading audience growth teams in digital media or B2B SaaS
- Proven experience growing audiences through newsletter strategy, content publishing, and multi-channel distribution
- Experience directly managing and coaching large teams of internal writers, editors & content marketers
- Experience operating at daily or weekly publishing cadence
- Strong editorial instincts: hooks, angles, headlines, narrative flow, packaging
- Experience creating playbooks, templates, and content systems that scale
- Comfort with analytics and evaluating performance to guide decisions.
Benefits
- Discretionary bonus
- Comprehensive benefits package
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
audience growthnewsletter strategycontent publishingmulti-channel distributioncontent systemsanalyticsperformance evaluation
Soft skills
leadershipcoachingeditorial instinctsnarrative flowpackaging