Marketing Operations

• Build and manage B2B lead generation funnels with the help of automation that attract, qualify, and convert prospects at scale.
• Launch and optimize paid campaigns across LinkedIn, Google, Meta, and other channels to drive consistent pipeline growth.
• Use AI and automation tools (n8n, Make, ChatGPT, BuilderBot, etc.) to streamline outreach, reporting, and nurturing workflows.
• Collaborate closely with Sales and Marketing teams to align inbound and outbound strategies, ensuring seamless funnel execution.
• Design multi-touch lead nurturing campaigns using behavioral signals, data insights, and dynamic personalization.
• Continuously analyze funnel performance, identify growth levers, and iterate based on data and experiments.

Sales and Marketing Automation Specialist

Sales & Marketing Automation Specialist