Manager, Digital Health – Commercial Marketing
Baxter International Inc.
full-time
Posted on:
Location Type: Office
Location: Deerfield • Illinois, North Carolina • 🇺🇸 United States
Visit company websiteSalary
💰 $104,000 - $143,000 per year
Job Level
Mid-LevelSenior
Tech Stack
SFDC
About the role
- Managing and supporting aspects of US downstream marketing for products within Care Communications division
- Providing input on the annual marketing plan
- Driving implementation on product launches, digital marketing campaigns, content creation, and sales enablement activities
- Collaborating with sales team to develop differentiated product messaging and positioning
- Supporting product release teams from a commercial marketing perspective
- Partnering with the Marketing Communications team to build interactive marketing campaigns
- Educating the sales team on product line positioning, targeting, and market intelligence
- Partnering with Marketing Communications to create or refresh sales tools
- Supporting customer interactions such as site visits, presentations/demos, and tradeshows
- Informing the ongoing refinement and adjustment of strategy and marketing plans
- Leading pricing and market research projects
Requirements
- Bachelor’s degree required, preference for Marketing, Business or related field
- 5+ years professional experience in marketing
- Strong preference for Medical Device/Software Solutions
- Strong digital background a plus
- Experience partnering with sales team, creating sales content and generating omnichannel marketing content
- Digital literacy including Microsoft Office Suite and SalesForce.com
- Ability to travel ~20% of the time
Benefits
- Health insurance
- Dental coverage
- Insurance coverage for basic life
- Accident insurance
- Short-term disability insurance
- Long-term disability insurance
- Business travel accident insurance
- Employee Stock Purchase Plan (ESPP)
- 401(k) Retirement Savings Plan (RSP)
- Flexible Spending Accounts
- Educational assistance programs
- Paid holidays
- Paid time off ranging from 20 to 35 days based on length of service
- Family and medical leaves of absence
- Paid parental leave
- Commuting benefits
- Employee Discount Program
- Employee Assistance Program (EAP)
- Childcare benefits
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
digital marketingcontent creationsales enablementmarket researchproduct messagingproduct positioningomnichannel marketing
Soft skills
collaborationcommunicationleadershipstrategic thinking
Certifications
Bachelor’s degree