Internship Marketing and Sales – Digital Learning Development
BASF
internship
Posted on:
Location Type: Office
Location: Ludwigshafen am Rhein • 🇩🇪 Germany
Visit company websiteJob Level
Entry Level
About the role
- play a key role in advancing our Marketing & Sales Academy’s digital learning portfolio
- help shape and expand our digital learning platform with hands-on, creative work
- collaborate with the team to design and develop new digital learning products (e.g., e-learnings, video courses, micro-learnings) tailored to real learner needs
- conduct learning needs analyses and helping define clear learning objectives
- apply modern instructional design models and strategies to create engaging, interactive content
- contribute to the team by using authoring software and GenAI tools to produce and optimize digital learning modules and feedback
- research and design new marketing and sales training content while ensuring clear internal communication of our learning offerings
- test and evaluate the effectiveness of digital learning solutions, suggesting improvements based on user feedback
- support the setup and enhancement of our digital learning platform, ensuring a smooth and impactful learning experience for users
Requirements
- enrollment in a Bachelor’s or Master’s program – ideally in instructional design, educational technology, media production or economics (such as marketing or sales)
- strong media skills
- experience or a strong interest in digital learning solutions and content creation
- comfortable with authoring tools and curious about GenAI or other AI-based learning technologies
- excellent communication skills in English
- creative, eager to learn, and focused on delivering value for learners
- motivated to grow in a dynamic, fast-paced environment and ready to contribute your ideas
Benefits
- Practical phase - actively apply theory in challenging and varied tasks/projects
- Teambuddy - contact person for all questions and regular feedback
- Networks - get to know different perspectives, ways of thinking and fields of work
- Internship compensation - a recognition of the commitment, more information here: on.basf.com/compensationBASFSE
- Flexible working hours - depending on the location and area of work
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
instructional designdigital learning solutionscontent creationlearning needs analysislearning objectivesinteractive contentmedia productiondigital learning modulesevaluation of learning solutionsuser feedback analysis
Soft skills
communication skillscreativityeagerness to learnfocus on delivering valuemotivationadaptabilitycollaborationproblem-solvingcuriosityteamwork