BASF

Technical Sales Support Manager

BASF

full-time

Posted on:

Location Type: Office

Location: Nairobi • 🇰🇪 Kenya

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Job Level

Mid-LevelSenior

About the role

  • Drive technical excellence and farmer engagement for BASF’s crop solutions.
  • Deliver technical training on broad acre products and crop knowledge to the sales team.
  • Map and maintain an active database of broad acre farmers for strategic business development.
  • Build and manage a farmers’ club and loyalty program to strengthen relationships and retention.
  • Conduct daily farmer visits, understand needs, and recommend tailored BASF solutions.
  • Ensure timely, error-free delivery of prescribed orders in collaboration with RSMs.
  • Manage demo trials and share performance reports with teams.
  • Generate farmer testimonials and support marketing initiatives for BASF solutions.
  • Investigate and resolve complaints promptly while maintaining high customer service standards.
  • Compile trial data and commercial insights into actionable information for sales and marketing teams.

Requirements

  • BSc in Agronomy or Agriculture
  • Minimum 5 years’ experience in broad acre crop segment in Kenya
  • Strong crop protection and agronomy expertise, especially in row crops
  • Proven farmer relationship management and solution-based approach
  • Excellent analytical, technical, and entrepreneurial skills with high integrity and business acumen.
Benefits
  • Diversity is our greatest strength!
  • Innovative solutions in crop protection and pest control
  • Professional development opportunities

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard skills
crop protectionagronomybroad acre productsdata analysisdemo trials managementperformance reportingcustomer servicesolution-based approachtechnical training
Soft skills
relationship managementanalytical skillsentrepreneurial skillsintegritybusiness acumen
Certifications
BSc in AgronomyBSc in Agriculture