Brand Manager

• Partner with the Brand Marketing Director to support the development and execution of seasonal integrated marketing campaigns.
• Manage and maintain the seasonal marketing calendar—aligning product priorities, key moments, and brand storytelling across channels.
• Own execution of all brand channels including PR, organic social, influencer marketing, and brand activations.
• Manage external PR and influencer agencies to secure coverage, partnerships, and brand collaborations aligned with brand goals.
• Oversee brand social media content strategy and execution to drive community engagement, growth, and brand affinity.
• Support the planning and execution of brand events, activations, pop-ups, and influencer initiatives.
• Partner with teams including E-Commerce, Digital Marketing, and Sales to ensure brand consistency across all consumer touchpoints.
• Support trade marketing initiatives and channel-specific campaign execution for retail and wholesale accounts.
• Develop creative briefs in partnership with the Director to guide internal and external teams in producing seasonal brand assets and content.
• Manage logistics for brand photo and video shoots—e.g., sample coordination.
• Track and manage budgets, invoicing, and reconciliation across brand marketing activities.
• Compile and analyze campaign and channel performance reports (PR coverage, influencer KPIs, social engagement) to inform optimizations.

Brand Marketing Manager

Director, Brand Marketing

Senior Brand Marketing Manager

Brand Manager

Brand Marketing Intern

Global Brand Marketing Manager – Pro Technical