Axonius

Senior Director, North American Marketing

Axonius

full-time

Posted on:

Location Type: Remote

Location: Remote • 🇺🇸 United States

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Salary

💰 $250,000 - $280,000 per year

Job Level

Senior

Tech Stack

Cyber Security

About the role

  • Own the North America marketing strategy and execution, ensuring alignment to regional sales and channel goals.
  • Partner closely with Sales, Channel, and Global Marketing to build an integrated GTM plan for North America.
  • Lead a team of Regional Marketing Managers and Event Marketers, fostering collaboration, accountability, and innovation.
  • Translate corporate priorities into impactful regional programs that drive awareness, engagement, and pipeline.
  • Develop and manage a portfolio of integrated campaigns tailored to key verticals, segments, and territories.
  • Build scalable programs that support account-based marketing (ABM), demand generation, and partner engagement.
  • Partner with field sales and SDRs to ensure marketing activities generate measurable outcomes and accelerate deal velocity.
  • Oversee all strategic events in North America — including hosted experiences, industry conferences, roadshows, and partner events.
  • Ensure all events deliver brand consistency, exceptional customer experiences, and measurable ROI.
  • Innovate with creative event concepts that differentiate the company and elevate executive engagement.
  • Define KPIs and performance metrics that align to pipeline, revenue, and regional growth goals.
  • Continuously analyze campaign and event performance to optimize effectiveness and budget allocation.
  • Build, mentor, and inspire a high-performing regional marketing team known for creativity, collaboration, and results.
  • Serve as the voice of the North American market, providing insights on trends, competitors, and customer behavior to influence global marketing strategy.

Requirements

  • Industry Experience: 10+ years of B2B marketing experience, with proven experience in the cybersecurity, SaaS, or enterprise technology industries.
  • Leadership Experience: 5+ years in a leadership role overseeing regional marketing and/or events, including managing and developing high-performing teams.
  • GTM and Channel Expertise: Demonstrated track record of developing and executing integrated GTM strategies, with a deep understanding of channel ecosystems and partner-led motions.
  • Measurable Outcomes: Proven ability to define and execute strategies that deliver measurable business outcomes, specifically pipeline growth and revenue contribution.
Benefits
  • Axonius is committed to fair and equitable compensation packages.
  • A candidate’s salary will be based on qualifications and relevant experience.
  • In addition to a competitive salary, our packages include stock options, attractive benefits, and an annual bonus.

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard skills
B2B marketingaccount-based marketingdemand generationintegrated campaignsGTM strategiespipeline growthrevenue contributionevent managementperformance metricscampaign analysis
Soft skills
leadershipcollaborationcreativityaccountabilityinnovationmentoringinspirationcustomer experiencecommunicationstrategic thinking