Marketing Manager – 6-9 Month Assignment
AppZen
part-time
Posted on:
Location Type: Hybrid
Location: London • 🇬🇧 United Kingdom
Visit company websiteJob Level
JuniorMid-Level
About the role
- Develop and execute integrated marketing campaigns across digital and traditional channels, with a strong emphasis on field marketing events and programs
- Plan and manage industry events, roadshows, and customer meetups to drive brand awareness and lead generation
- Create, localize and manage product marketing assets, including sales enablement materials, product collateral, and customer-facing documentation
- Design, execute, and measure multi-channel marketing campaigns aligned with business objectives
- Plan, coordinate, and host webinars, including content development, speaker management, and follow-up activities
- Collaborate with sales teams to create effective account-based marketing strategies
- Oversee marketing content development, including case studies, whitepapers, and promotional materials
- Manage and optimize digital marketing channels, including email campaigns and social media
- Track, analyze and report marketing metrics to measure campaign effectiveness and ROI
- Work closely with product teams to develop compelling messaging and positioning
- Travel to regional events and customer sites as needed (approximately 1-2 days per month)
Requirements
- Mid-level B2B marketing experience, with a focus on SaaS industry
- Proven track record in field marketing and event management
- Experience in product marketing and campaign development
- Strong understanding of digital marketing channels and best practices
- Experience in developing and executing integrated marketing campaigns
- Demonstrated ability in webinar management and execution
- Excellent project management and organizational skills
- Outstanding communication and interpersonal abilities
- Bachelor's degree in Marketing, Business, or related field
- Ability and willingness to travel within the UK
Benefits
- Flexibility to occasionally attend evening events
- Additional remote work as needed
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
B2B marketingSaaSfield marketingevent managementproduct marketingcampaign developmentdigital marketingwebinar managementproject managementmarketing metrics
Soft skills
organizational skillscommunication abilitiesinterpersonal abilities
Certifications
Bachelor's degree in MarketingBachelor's degree in Business