American Marketing Association

Marketing Manager

American Marketing Association

full-time

Posted on:

Location Type: Remote

Location: Remote • Alabama, Colorado, District of Columbia, Florida, Illinois, Louisiana, Massachusetts, Minnesota, Missouri, New Jersey, New York, North Carolina, Ohio, Oregon, Pennsylvania, Tennessee, Texas, Virginia, Washington, Wisconsin • 🇺🇸 United States

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Salary

💰 $75,000 - $85,000 per year

Job Level

JuniorMid-Level

Tech Stack

WordPress

About the role

  • Owns marketing and communications for assigned AMA products, including events, community programs, and the AMA Foundation.
  • Plan, develop, and execute integrated campaigns across email, web, social, and paid media channels in partnership with the internal growth marketing team and external media agency.
  • Guide cross-functional teams toward alignment on marketing strategy, messaging, tactics, and timelines.
  • Write compelling marketing copy for emails, web pages, direct mail, and on-site event materials that resonate with target audiences.
  • For events, lead the development and execution of onsite brand touchpoints, including signage, push notifications, and other brand engagement opportunities.
  • Analyze performance and report on key metrics to measure effectively and inform future marketing efforts.
  • Uses customer research and data to inform and refine marketing strategies.
  • Liaison to external partners such as printers, freelance designers, and agencies to provide direction and feedback.

Requirements

  • A Bachelor’s degree in marketing, communications, journalism, or a comparable field
  • 2-4 years minimum experience in executing integrated marketing plans with a background in planning, copywriting, and producing marketing materials for digital and traditional platforms
  • 2 or more years of experience in Event Marketing
  • Copywriting experience for marketing materials (ex: emails, web pages and social posts)
  • Experience with CRM, CMS, and email automation platforms (We use Salesforce, Wordpress, and HubSpot!).
  • A detail-oriented, highly organized way of working, with the ability to handle multiple projects simultaneously
  • The ability to travel up to 2 AMA events throughout the year.
Benefits
  • An inclusive work environment with monthly team events.
  • Rewards and Recognition program through Bucketlist. See more about this here!
  • Free AMA membership and free access to a variety of AMA professional development content
  • AMA’s Professional Certified Marketer - Marketing Manager certification exam
  • Remote work-life balance with: Flex Fridays (no internal meetings scheduled after 12pm on Fridays)
  • Unlimited sick leave
  • Four weeks of caregiver leave
  • Paid vacation time
  • 13 paid holidays
  • SIX days of paid volunteer time off per year
  • Comprehensive benefit package that includes: Your choice of two medical plans with United HealthCare
  • Your choice of two dental plans with Guardian
  • Vision plan with Guardian
  • 403(b) retirement plan with an employer match and immediate vesting
  • Fully paid life insurance at twice your base annual salary
  • Fully paid short-term and long-term disability

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard skills
integrated marketingcopywritingevent marketingmarketing strategycampaign executiondata analysiscustomer researchproject management
Soft skills
detail-orientedhighly organizedcommunicationcollaborationleadership
Certifications
Bachelor’s degree in marketingBachelor’s degree in communicationsBachelor’s degree in journalism