Product Marketing Manager
Alchemy
full-time
Posted on:
Location Type: Remote
Location: Remote • California, New York • 🇺🇸 United States
Visit company websiteSalary
💰 $150,000 - $220,000 per year
Job Level
Mid-LevelSenior
About the role
- Own positioning for Alchemy's infrastructure tailored to financial use cases, i.e., cross-border payments, stablecoins, yield generation, and embedded DeFi
- Lead product launches targeting fintechs and financial institutions - from landing pages to co-marketing initiatives with key partners
- Be the voice of our customers by conducting research to understand needs, translating insights into a marketing strategy
- Create content that educates fintechs on building onchain: crypto playbooks, integration guides, competitive comparisons, case studies, and thought leadership
- Enable Sales and BD to close enterprise deals with collateral on fintech buyer personas, competitive positioning, objection handling, and customer proof points
Requirements
- 6+ years of product marketing experience with a focus on fintech, payments, financial services, or B2B SaaS
- Experience marketing to technical audiences (product managers, engineers, technical decision-makers) and translating complex infrastructure into clear business value
- Proven track record of leading product launches, developing GTM strategy, and driving measurable adoption or revenue
- Exceptional storytelling and communication skills - equally comfortable writing customer-facing collateral, internal strategy memos, or presenting to executives
- Self-starter mentality with the ability to thrive in fast-moving, ambiguous environments and wear multiple hats
- Bonus:
- Prior work in a high-growth startup or scale-up environment
- Experience in crypto, blockchain, DeFi, stablecoins, or institutional digital assets - either at a native crypto company or a non-crypto company adopting blockchain
- Background in developer marketing or API-first products (Stripe, Twilio, Plaid, etc.)
- Experience with Account Based Marketing, Partner Marketing, or enterprise sales enablement
Benefits
- 🩺 Medical, Dental, & Vision
- 💪 Gym Reimbursement
- 🖥️ Home Office Build-out Budget
- 🥙 In-Office Group Meals
- 🧘♂️ Wellbeing & Mental Health Perks
- 📚 Learning & Development Stipend
- 🎉 Company Sponsored Conferences & Events
- 💸 HSA and FSA Plans
- 🧬 Fertility Benefits
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
product marketingGTM strategystorytellingcontent creationmarket researchcompetitive analysissales enablementaccount based marketingpartner marketingenterprise sales
Soft skills
communication skillsself-starter mentalityadaptabilitycollaborationcustomer advocacystrategic thinkingproblem-solvingleadershippresentation skillscreativity