Senior Manager Wholesale Marketing
adidas
Senior Product Manager – Football Footwear
adidas
full-time
Posted on:
Origin: • 🇺🇸 United States • Oregon
Visit company websiteJob Level
Senior
About the role
- Manage American Football footwear product creation from concept to market, ensuring execution of seasonal range plans that align with category vision
- Translate consumer, sport, lifestyle, and cultural insights into compelling product and franchise stories
- Partner with the Director to contribute to long-term Football strategy, including franchise roadmaps and category growth opportunities
- Ensure and oversee seasonal calendars, system readiness, and milestone deliverables are met with excellence
- Track and monitor marketplace trends and competitor activity to identify new product or innovation opportunities
- Proactively influence and contribute to range direction, identifying opportunities to optimize category performance
- Serve as a role model in the product creation process, mentoring team members and ensuring cross-functional clarity
- Prepare and present Football ranges and business topics to internal and external stakeholders with clarity and confidence
- Analyze and report Football footwear business performance against KPIs (net sales, margin, sell-through, range size, buy readiness, market share)
- Promote and champion the brand’s values, creating a collaborative and performance-driven culture within the category
Requirements
- Maintain a bachelor’s degree, preferably in Marketing, Business, Textile, or Fashion
- Demonstrate a minimum of 5 - 7 years’ experience in Product Management, Marketing, or related field
- Experience in footwear (strongly preferred)
- Proven ability to manage a direct report and lead cross-functional projects
- Experience in merchandising or sales (helpful)
- Experience with factory travel, wear testing, or product testing environments (preferred)
- Fluent in English
- Proficiency in MS Office programs
- Show ability to travel domestically and internationally as required
